A Quick Start Guide to Google Adwords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business) Review

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A Quick Start Guide to Google Adwords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business) ReviewThis book is absolutely of no use. The author continually tells you to do the obvious, but with zero guidance for how to accomplish said task. He keeps promising that he'll "reveal all the secrets" later in the book, but when you get there all you'll find is sage advice along the lines of "choose the right keywords." I already knew that. What I didn't know and still don't know is how to go about selecting the right keywords. If this book was "A Quick Start Guide to Creating a Great Pizza", here's how it'd read:
"Creating a great pizza is important for people that like pizza. A 'great' pizza is one that tastes good. Much of creating a great pizza is selecting the right ingredients. Without the right ingredients, a pizza just won't taste good. The crust is also an important part. Be sure to create a great crust for your pizza. There are several different types of crust, as people have different tastes. When baking the pizza, be sure to use the correct temperature. If the temperature is too high, the pizza will burn. If it's too low, it won't be properly cooked. Now you know the tricks and secrets of creating a great pizza!"A Quick Start Guide to Google Adwords: Get Your Product to the Top of Google and Reach Your Customers (New Tools for Business) Overview

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