Search Engine Optimization for Marketers: The Step-by-Step Guide to Ranking in Search Engines Review

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Search Engine Optimization for Marketers: The Step-by-Step Guide to Ranking in Search Engines ReviewI manage the marketing for a medium-sized retail chain and only recently started looking at SEO. I started with zero knowledge of the subject and found this to be a very simple step-by-step guide designed for people with little technical knowledge. Some of the other books I read focused too much on the technical side for me whereas this book looks at all of the other external factors that we'd frankly missed completely in our business. It's a fast read and I really appreciated that when I contacted the author with a question he came back with a very clear reply the same day. I think SEO is going to be a big deal for marketers in the next year and this book is a great place to start. All the examples are very current too.Search Engine Optimization for Marketers: The Step-by-Step Guide to Ranking in Search Engines Overview

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