Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks Review

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Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks ReviewI found this book entitled Digital Assassination similar in content to the Offensive Internet: Speech, Privacy, and Reputation, but a lot easier to understand. The Offensive Internet was written more like a legal brief. Digital Assassination is written like a survival guide to the dangers you and a company's reputation face on the internet. Hackers and nasty individuals can access your personal information and turn it against you. The book points out that these nefarious hackers can even take on your own identity and put words in your mouth. It also warns of putting embarrassing digital information about youself online that could one day be an unflattering clip on YouTube. As the book mentions this could even affect future employment prospects.
At times the book can seen a little over dramatized like those Y2K book scares used over a decade ago. However, the authors give concrete examples of damage done to individuals and companies in cyberspace. The internet has become a battle ground with individuals with an agenda.
One case I remember mentioned in the book concerns General Motors and its Daewoo division in South Korea. Chinese hackers broke in to GM's computer network and stole plans for a car called the Spark. Later, GM executives were shocked when China's Chery car company released a car virtually identical to the Spark. This kind of industrial espionage is unfortunately becoming more common place.
The book also mentions slander as becoming a big problem on the internet. In this digital age many have access to technology that can defame any person or company. It seems big brother is watching and it maybe somebody with a digital camera that can post an unflattering image of you.
The authors have a remedy for many of these problems and they are included in list entitled the Seven swords of Digital Assassination. There are many example of the ruination cyberspace can cause people and organizations alike.
As the book points out the internet is a fabulous technology that can make the world a smaller place, but sometimes the darker elements of human nature find their way into cyberspace. A book like this is a good remedy to this problem.Digital Assassination: Protecting Your Reputation, Brand, or Business Against Online Attacks Overview

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