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Magento 1.3 Sales Tactics Cookbook ReviewAnything remotely technical is covered a step at a time. You do not need to be a pro to use this BUT you must already have a trading Magento store to get maximum benefit from this. If you have not then read this firstMagento: Beginner's GuideThe best aspects about this book.
Covers all you need- It has gone over just about every aspect or tactic in the e-commerce business persons arsenal that can be used to promote their business. Everything from meta-tags to marketing gets a mention.
Makes it easy and logoical- Every tutorial is step by step. Every explanation makes sense and leaves you asking, why didn't I do that already.
If you are a seasoned Magento administrator who wants a sales checklist then scan through it. I am fairly sure you will come across a few things you are not doing that you could easily implement. If you have just got started with your new Magento site then get it and spend an afternoon reading the whole thing from cover to cover.
Hope this helps a bit.Magento 1.3 Sales Tactics Cookbook Overview
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