Google Brain: Making Your Memoir a "Time Machine" on the Internet Review

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Google Brain: Making Your Memoir a "Time Machine" on the Internet ReviewSave Gordon Greb! Buy his book! Gordon begins by modestly asking for just a bit of the bailout accorded the Big Banks and Goldman Sachs. Why not. Reading his not-so-between-the-lines pleas, I am reminded of a Mad Magazine cover of several decades past: It is a close up of a dog, a cute one, with a gun pointed at his head. The caption is something like, "Buy This Magazine or We'll Kill This Dog." Seriously, how many dog owners were either alienated by the threat of killing man's best friend or cowed into buying more than one copy.
Full disclosure: Author Gordon Greb and I wrote a scholarly book a few years back, every word was footnoted, and we went to the Smithsonian for research, "Sorry Charlie, Star Kist (tm) only chooses tunas that taste good, not tunas with good taste," as we surely had. We thought being at the Big Museum doing real professor-type research would make us rich and famous. Ha! So Gordon actually wrote an interesting book, a few laughs, a little pathos, but a one of a kind, and no footnotes.
In spite of the cartoon cover and the clever title, there is a serious cast to the writing here. Greb does an excellent job of setting up the Great depression comparing it with the unemployment situation today. Using his father and mother, he recalls the painful experience of doing without, something we today just don't know how to do. He has the best political sense: Sure, let's fight a war but don't tell me sacrifice anything for it, and if you win it, and then I can say We won the war. Sure, lets save our planet, but I'll still drive my Big Car. Sure, I know times are tough for the public schools, but don't ask me to pay taxes because my kids have already graduated. And keep government out of our lives except to punish pregnant women, fornicators and homosexuals.
The book is a very well-written account of the author's life and is interesting reading on it own, but I wonder about the "Google" angle. Sure, at the end of each chapter there are links to YouTube songs of each era and a look at a cultural artifact or two during the years written about. And there are links to previous columns by the author. But the book title is a bit misleading. At its core, this is an account of a life that doesn't need an angle like the "Google Brain." The author has us tearing up as we follow his little family as they battle the hopelessness and poverty around them by working any part time job available, eating much less than healthy, and wearing shoes with cardboard to cover the hole in the sole. This is a family that does the right thing, and demonstrates solid family values in times of adversity.
This is an interesting memoir, but there is a caveat here, full disclosure, the kind of honest reaction that made Gordon the man he is - standing up to CBS and movie censorship and all. In this era of a multiplicity of sources of information it has been said that we only seek out the comfortable, the familiar, the writers and talkers with which we agree. If you are a fan of Glenn Beck, you will not be a fan of Gordon Greb. He is a real and lifelong liberal, which means he is basically right about what is wrong, and he has lived his life accordingly. No hypocrite he. He will earn your respect.
But while he is right about the right, he is probably wrong about newspapers. He wants them to survive in a way that while you are reading those dead trees you can somehow click on a link on the paper page and be transported, like hypertext. That has already been invented and it will continue to be the platform of the Internet. I, for one, read the words of print reporters everyday, but I read them on my phone or computer. I start the day with the local Mercury News, travel north to San Francisco for the Chronicle, South for the LA Times, east to New York and the Times and finally south to the Post in Washington. No single paper newspaper will ever compete with choice. I would like to get into a discussion about how to pay for this new reality, but the owners are the business types, I'm just the reader. Let them figure it out and profit from it. But I do see the best reporters writing for print and Web, shooting some video, blogging, tweeting and spreading their well-researched and reported stories over many platforms. Gordon, I could buy you an iPad and tape newspaper to the back so you can feel those trees.
Professor Greb, you did something we all say we want to do but don't - a lasting and artfully crafted account of your 90 plus years. You are to be congratulated for your tenacity and rewarded with a large royalty check! We might save the dog after all!Google Brain: Making Your Memoir a "Time Machine" on the Internet Overview

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